Psychology of Selling Training

Empower your teams with expert-led on-site/in-house or virtual/online Psychology of Selling Training through Edstellar, a premier Psychology…

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Empower your teams with expert-led on-site/in-house or virtual/online Psychology of Selling Training through Edstellar, a premier Psychology of Selling training company for organizations globally. Our customized training program equips your employees with the skills, knowledge, and cutting-edge tools needed for success. Designed to meet your specific training needs, this Psychology of Selling group training program ensures your team is primed to drive your business goals. Transform your workforce into a beacon of productivity and efficiency.

Psychology of Selling focuses on understanding the emotional and psychological factors influencing buying decisions, enabling sales professionals to tailor their strategies effectively. This concept is crucial for organizations as it enhances their ability to connect with customers, build trust, and close deals. Training in the Psychology of Selling equips sales teams with practical techniques to influence customer behavior, handle objections, and drive sales success, ultimately improving conversion rates and boosting organizational revenue.

Edstellar’s instructor-led Psychology of Selling training course is offered in virtual/onsite and offsite modes, delivered by industry experts with deep expertise in buyer behavior, persuasion techniques, and emotional intelligence. The course offers a customized curriculum designed to meet your organization’s specific sales goals and challenges.

What Will You Learn?

Execute negotiation tactics to close deals with mutually beneficial outcomes
Customize communication strategies to fit various buyer personas and improve engagement
Overcome customer objections by reframing challenges and providing solutions that lead to a sale
Maintain resilience and motivation in high-pressure sales scenarios to improve overall sales performance

Course Curriculum

The Psychology of Selling
1.Introduction to Selling Psychology Definition and Importance of Psychology in Sales Overview of Mental Attitudes for Successful Selling 2.Understanding Customer Behavior The Role of Emotions in Buying Decisions How to Influence Customers Positively

Developing a Powerful Sales Personality
1.The Power of Self-Image in Sales Building a Positive Self-Image Developing Confidence and Enthusiasm in Selling 2.Personal Development for Sales Success Goal Setting for Salespeople Continuous Learning and Self-Improvement

Why People Buy
1.Understanding Buyer Motivations Emotional vs. Rational Buying Decisions Key Triggers that Lead to Purchases 2.Overcoming Buyer Hesitations *Identifying and Addressing Common Buyer Concerns

Creative Selling
1.Innovative Sales Approaches Adapting to Changing Market Trends Tailoring Sales Techniques to Different Audiences 2.Problem-Solving in Sales *Offering Creative Solutions to Buyer Needs

Approaching the Prospect
1.Preparation Before Approaching Researching Your Prospect Setting Objectives for Sales Calls 2.Opening Conversations Effectively Building Rapport and Establishing Trust Communicating Value from the Start

The Sales Process
1.Stages of the Sales Process Initial Contact Presentation and Demonstration Closing the Sale 2.Handling Different Types of Prospects Adjusting the Sales Process for Different Personalities

The Psychology of Closing
1.Psychological Triggers for Closing Sales Identifying the Buyer's Decision-Making Process Creating Urgency Without Pressure 2.Effective Closing Strategies Direct Close Assumptive Close

When Objections Get in the Way
1.Common Sales Objections Price, Product, and Timing Concerns Addressing Fear and Uncertainty in Buyers 2.Techniques to Overcome Objections *The 5-Step Process to Handle Objections

Winning Closing Techniques – Part I
1.Classic Closing Techniques The Trial Close The Summary Close 2.Tailoring Closes to Different Buyers *Understanding Buyer Psychology for Effective Closes

Winning Closing Techniques – Part II
1.Advanced Closing Techniques The Urgency Close The Alternative Choice Close 2.Closing Complex Sales *How to Close Larger Deals and Contracts

Managing Your Time Efficiently
1.Time Management Principles for Salespeople Prioritizing High-Value Tasks Avoiding Time Wasters in Sales 2.Maximizing Productivity Creating a Daily Sales Schedule Automating Repetitive Tasks

Ten Keys to Success in Selling
1.The 10 Essential Traits of Successful Salespeople Adaptability, Persistence, and Confidence Continuous Improvement and Resilience

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